2021 In Review
As 2021 comes to a close, we’ve taken some time to revisit and celebrate a year of growth, resilience, and innovation here at Tease.
Just as practicing mindfulness and daily gratitude can help to foster resilience, hope, and well-being, reflecting on- and celebrating- your successes throughout the year can help to promote growth, confidence, and emotional well-being.
Here’s a snapshot of our growth this past year:
March 2021:
In March, we became the first certified B-corp tea company in Canada! Benefit Corporations are businesses that meet the highest standard of verified social and environmental responsibility. You can learn more about our BCorp certification here or visit the BCorp website for more information.
April 2021:
In April, we launched our first ever tea and botanical infused beauty line in partnership with Bathorium; industry leaders in green beauty bathing.
January-June 2021:
During the first 6 months of 2021, we led our sister organization, Founders Fund’s team to execute programming to support over 200 women across the country in gaining access to mentorship, resources, and education to develop leadership and business skills.
Through this work we were able to invest heavily in funding opportunities, raising and distributing over $40k in barrier-free grants for underrepresented founders. You can learn more about our 2021 Funding Recipients here.
July 2021:
In July, we reduced our use of plastic and non recyclable materials by 90%.
August 2021:
In August, we grew our team and welcomed two new team members, Aly and Laura!
September 2021:
Come September, we re-launched our brand and created the world's first fully biodegradable and auto-refillable botanical blends collection! We also launched our first accessory with tech components, our Smart Heated Mug Kit, as featured by the intentional living box, Alltrue.
November 2021:
In November, we were featured on The View.
December 2021:
Our Smart Heated Mug Kit was featured on The Ellen Show as one of Ellen's top picks for holiday gifting. We also launched a brand new blend, After Party. This "post party" recovery blend was formulated by our in house tea sommelier and herbalist to calm queasy stomachs, fight off headaches, and support the liver.